About Us

Welcome to Sophia!

Our story speaks about beauty, colour, light and windows. We are here to help you choose the curtains, voiles and accessories suitable for decorating homes, hotels, museums, cafés. We are a creative team, with talent and keen aesthetic sense. SOPHIA takes the dare to play with colours, shapes, patterns and textures. The spaces decorated by SOPHIA give you the sense of harmony.

Our story

"Sophia" was born in 2004, as "Sophia Incredible India", a project based upon indian exotic authenticity. It turned into "Sophia Home Decoration", drawing inspiration from the European styles. The concept was continuously reborn over the years, being focused on customers' requirements.

Anamaria Stefan, SOPHIA's founder, travelled around the world all those years, and she got inspired from colours, traditions, styles and trends. She reinvented the concept, now simply called "Sophia" and based upon elegance and refinement.

What we offer?

  • ready-made curtains and voiles, standard sizes;
  • made-to-measure curtains and voiles;
  • free online counseling;
  • free counseling at home, with a designer specialised in ”window treatment”.

Our stores provide you stylish collections of curtains and voiles, various fabrics, cushion covers, quilts, bedspreads, bed runners, tablecloths, linens, fastening systems, decorative objects, wooden or forged iron furniture, anything you might need for interior design projects.

We customize the fabrics upon the clients' patterns, we play in any manner with the embroideries, the decorative magnets and tassels. We offer personalized consulting services and we support our customers in their interior design projects.


We currently have 22 stores in Romania, UK and the Republic of Moldova, 13 franchises and 9 of our own. Sophia also decorated some outstanding buildings:

  • Vasile Alecsandri National Theatre in Iasi
  • Memorial Palace "Al. I. Cuza "in Ruginoasa
  • Union Museum in Iasi
  • Mihail Kogălniceanu Museum in Iasi
  • Petru Poni Museum in Iasi
  • Pleiades Hotel in Iasi
  • Golden Tulip Hotel in Bucharest
  • Păltiniş Hotel
  • More than 60 hotels and pensions in Romania
  • More than 50 restaurants
  • More than 4,000 houses

Upcoming projects

SOPHIA's story goes on… In 2014 we will attend at international trade fairs, in Milan and Paris. For the future, we want to expand across Europe, by developing online and offline franchises.